Life Sciences & MedTech Services
Advancing Product Value and Corporate Growth
Health Value Associates supports pharmaceutical, biotechnology, medical device, clinical research, HEOR, and health evidence solutions companies that are seeking to turn real-world healthcare data (RWD) into real-world evidence (RWE). We help these organizations to acquire, curate, and use comprehensive RWD to improve clinical trial design and patient recruitment and to secure potential collaborations with clinical research investigators and health outcomes research analysts.
RWE supports regulatory approval, value-oriented pricing, and reimbursement strategies for products and innovative treatment approaches. Health Value Associates helps clients use RWE to demonstrate clinical and economic value of new and existing products and to negotiate value-based contracts and risk-sharing arrangements with providers, purchasers, and payers.
Early-stage startups and growth-stage biopharma and medical technology companies benefit from working with Health Value Associates as they develop their business and commercialize innovative products and solutions. We also help them address the complexities, challenges, and opportunities associated with the transition to a value-based care and reimbursement marketplace.
- RWD and RWE access and utilization strategies
- Policy, governance, and compliance
- Product valuation and reimbursement strategies
- Value-based contracting and pricing strategy
- Business models and brand strategy
- Marketing and sales strategy
- Innovation and growth strategy
- Strategy alignment and execution
- Implementation and investment roadmaps
- Empowering and leveraging existing resources
- RWD and RWE sources and access alternatives
- Value-based care and reimbursement landscape
- Reimbursement modalities assessment
- Market research and competitive environment
- Market dynamics and customer needs analysis
- Business intelligence and competitive analysis
- Capability assessment and gap analysis
- Opportunity and valuation analysis
- RWD ingestion, aggregation, and analysis platforms
- Demonstrating therapeutic and economic value to payers, providers, and regulatory agencies
- Insight development and deployment
- Marketing and sales campaigns
- Prospect and customer relationship development
- Optimizing access to RWD and the delivery of RWE
- Facilitation of longitudinal outcomes research
- Decision support tools for optimizing clinical practice
- Digital Health adoption and integration
- Sales process optimization
- Optimizing strategic partnerships and collaborations
- Customer, consumer, and stakeholder engagement
- Collaborating with RWD providers and clinical research investigators
- Clinical research network collaborations
- Best practice sharing and collaborative learning
- Enterprise and external collaboration management
- Alignment of business objectives/strategies/tactics
- RWD prospecting, sourcing, and characterization
- Procurement of RWD and RWE (patient – treatment – payment)
- Opportunity analysis and due diligence support
- Partnerships, strategic alliances, and collaboration
- Participation, data use, and data sharing agreements
- Contracts and negotiations
- Value proposition development and
articulation - Marketing and communications
- Sales enablement and consultative sales
- Business plans, valuation, and impact/ROI analysis
- Performance and financial forecasting
Samples of Life Sciences/MedTech Successes
Procurement, Distribution, and Utilization of Real-World Healthcare Data
Data Warehousing and Access to Longitudinal Real-World Clinical Data and Data Providers
Pharmaceutical Distributors’ Data Warehouse and Product Information Exchange Platform
Development and Commercialization of Medical Devices and Clinical Monitoring Equipment
Business Development and Growth Services for an International Human Bionics Company
Strategy and Business Development Services for 16 Early-Stage Startups and Growth-Stage Companies