Healthcare Technology Services

Commercializing Products and Solutions That Support Population Health and Value‑Based Care

Health Value Associates serves an array of healthcare technology companies. These include healthcare IT solutions and informatics vendors, HIEs, data and analytics companies, AI-enabled predictive analytics platforms, population health management solutions vendors, and digital health companies.

We focus on clients that serve payers, providers, and other health and healthcare organizations. These clients develop and commercialize products, solutions, and/or services that improve outcomes and performance, reduce costs and variation, advance patient and consumer engagement, and manage population health. Some clients enable remote patient monitoring and virtual care, and most support customers that are operationalizing value-based care. Also, we support real-world data and health evidence solutions companies seeking to turn real-world health and health care data (RWD) into real-world evidence (RWE).

Early-stage startups and growth-stage companies benefit from working with Health Value Associates as they develop their business and commercialize new healthcare technology-based products and digital solutions. We help them to increase sales, market penetration, and competitiveness and to expand into new markets and services in a value-oriented environment.

  • Strategic planning support
  • Policy, governance, and compliance
  • Business models and brand strategy
  • Product strategy and positioning
  • Go-to-market strategies and roadmaps
  • Value-based care strategy
  • Innovation and growth strategies
  • Strategy alignment and execution
  • Implementation and investment roadmaps
  • Product/solution/services design and development
  • Product and solution enhancement
  • Consulting and advisory services frameworks
  • Market research and competitive environment
  • Market dynamics, trends, and challenges
  • Business intelligence and competitive analysis
  • Market and customer needs analysis
  • Capability assessment and gap
    analysis
  • Value-based opportunity assessment
  • Use case development and analysis
  • Financial performance and impact/ROI analysis
  • Opportunity and valuation analysis
  • Alignment of business objectives, strategies, and tactics
  • Empowering and leveraging existing resources
  • Marketing and communications
  • Marketing and sales campaigns
  • Prospect and customer relationship development
  • Account management support
  • Performance and financial forecasting
  • Sales process optimization
  • Product/solution value optimization
  • Customer service and advisory services support
  • Customer/client-oriented business and solution architecture
  • Platform deployment and integration
  • Insight deployment and innovation adoption
  • Customer, consumer, and stakeholder engagement
  • Best practice sharing and collaborative learning
  • Community and community health engagement
  • Strategic partnership and collaborations
  • Enterprise and external collaboration management
  • Value proposition development and articulation
  • Customer prospecting & profiling
  • Lead generation and qualification
  • Sales enablement and consultative sales
  • RFI/RFP responses, proposals, and presentations
  • Participation and data sharing agreements
  • Strategic alliances and community partnerships
  • Partnership, opportunity analysis, and due diligence
  • Contract development and negotiation
  • Business plans, valuation, and impact analysis

Samples of Healthcare Technology Successes

Commercialization of a Federated Global Healthcare Data, Analytics, and Insight Sharing Platform

Solution for Tracking Outcomes, Risk, and Cost Across Multiple Value-Based Contracts

Solution and Services for Assessing Adherence to Evidence-Based Best Practices and Care Pathways

Marketing and Promotion of e‑Training Solutions for PCMH Practices and Population Health Management

Commercializing a Nationwide Data Warehouse, Data Sharing, and Collaborative Learning Platform

Trade Association Data Warehouse and Product Information Exchange Platform Implementation

Development of a Data, Analytics, and Reporting System for Clinical Quality and Performance Improvement

Analytics Platform Pilot for a State-wide Health Information Exchange (HIE)

Customer Engagement and Support for a Population Health Management Solutions Vendor

Strategy and Business Development Services for 10 Early-Stage Startups and Growth-Stage Companies

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